CnP: Based on your experience, which European castles sell better now and why? You mentioned the UK, Scotland, but if we speak about France, Italy and Germany, what would you say?
DA: French chateaus, beautifully looking buildings with history where George V had lunch, Italian palazzos like ones in the Tuscany region or in Venice, German schlosses you know - most of them are privately owned .They are probably members of the marketing consortiums like Relais and Chateau, Leading Hotels of the World etc., those small luxury hotels have different marketing opportunities. They are extremely good, they are getting good press coverage, getting into the travel agents that specialize in the top-end market, business and so on. I'd say if there's a castle and you can operate it as a hotel, you can do well. There's no reason not to.